Tuesday, November 26, 2019

Actuellement Is a French False Cognate

Actuellement Is a French False Cognate Mistakes will always be made in French, and now you can learn from them. French and English have hundreds of cognates, which are words that look alike or are pronounced the same in both languages. There are true cognates (similar meanings), false cognates (different meanings) and semi-false cognates (some similar, some different meanings). The French adverb actuellement looks an awful lot like the English word actually, but looks can be deceiving.  Its really the  case of a  false cognate, because these two words mean completely different things: Actuellement means at the present time and should be translated as right now or currently.  Actually means in fact and should be translated as  en fait,   vrai dire  or vraiment. Still, many people have not assimilated this lesson, and  actuellement  is mistakenly used to mean actually so often that  you  have to read the sentence two or three times to decide what the person actually means. How to Remember Which Is Which If you need a memory device, keep this in mind: Actualità ©Ã‚  refers to a  current event.  If you can remember this, you shouldnt have trouble remembering that actuellement and actually are false cognates with different meanings. Or you can remember the etymology. The root word of actually is actual, which means real or true. (Depending on the context, actual can be translated as  rà ©el,  vrai,  và ©ritable,  positif, or  concret.)  By extension then, actually means in fact. Meanwhile, the French root word for actuellement is the French adjective actuel, which means current or present. So actuellement  naturally refers to time as well and, by extension, means currently or right now. Examples of Correct Usage Je travaille actuellement. (I am currently working.)Le problà ¨me actuel (The current/present problem)Actually, I dont know him. (En fait, je ne le connais pas.)The actual value (La valeur rà ©elle)

Friday, November 22, 2019

Facts and Figures About Plesiosaurus, the Long-Necked Marine Reptile

Facts and Figures About Plesiosaurus, the Long-Necked Marine Reptile As you may already have surmised from its name, Plesiosaurus is the eponymous member of the family of marine reptiles known as plesiosaurs, which were characterized by their sleek bodies, wide flippers, and relatively small heads set at the end of long necks. These Mesozoic reptiles were once famously described as looking like a snake threaded through the shell of a turtle, although it was quickly established that they didnt have shells and were only distantly related to modern testudines. Plesiosaurs were closely related to, but distinct from, pliosaurs, contemporary marine reptiles possessing thicker torsos, shorter necks, and longer heads. The eponymous member of the pliosaur family was – you guessed it  Ã¢â‚¬â€œ Pliosaurus. Like all marine reptiles, Plesiosaurus was not technically a dinosaur, having evolved from different antecedents in the reptile family tree. Theres a lot we still dont know about Plesiosaurus, which, like many name brand prehistoric reptiles, is much less well understood than the family to which it gave its name. (For a terrestrial parallel, think of the enigmatic Hadrosaurus and the well-known family of dinosaurs to which it belonged, the hadrosaurs, or duck-billed dinosaurs). Discovered very early in paleontological history by the pioneering English fossil hunter Mary Anning in 1823, Plesiosaurus created a sensation back in the early 19th century. Scientists at the time didnt quite know what to make of this 15-foot-long, 120-million-year-old beast. However, Plesiosaurus wasnt the first marine reptile to be discovered in England; that honor belongs to the distantly related Ichthyosaurus. The Lifestyle of Plesiosaurus Plesiosaurs in general, and Plesiosaurus in particular, werent the most accomplished swimmers, ​since they lacked the hydrodynamic builds of their bigger, meaner and more streamlined cousins, the pliosaurs. To date, its unknown whether Plesiosaurus and its ilk lumbered onto dry land to lay their eggs or gave birth to live young while still swimming (though the latter is the increasingly favored possibility). We do know, however, that plesiosaurs went extinct along with the dinosaurs 65 million years ago, and have not left any living descendants. (Why is this important? Well, many otherwise well-meaning people insist that the putative Loch Ness Monster is actually a plesiosaur that survived extinction!) The heyday of the plesiosaurs and pliosaurs was the middle-to-late Mesozoic Era, especially the late Jurassic and early Cretaceous period; by the end of the Mesozoic Era, these marine reptiles had been widely supplanted by even more vicious mosasaurs, which likewise succumbed to the K/T Extinction 65 million years ago. The big fish/bigger fish template applies throughout evolutionary history; an argument has been made that mosasaurs partly went extinct because of the increasing diversity and dominance of sharks, the best-equipped marine predators yet evolved by Mother Nature. Name: Plesiosaurus (Greek for almost lizard); pronounced PLEH-see-oh-SORE-us Habitat: Oceans worldwide Historical Period: Early-Middle Jurassic (135-120 million years ago) Size and Weight: About 15 feet long and 1,000 pounds Diet: Fish and mollusks Distinguishing Characteristics: Long neck; tapered body; blunt flippers; small head with sharp teeth

Thursday, November 21, 2019

Information Technology Applications in Marketing Research Paper

Information Technology Applications in Marketing - Research Paper Example Gradually, in the month of March, 2010 the developers were provided with a monetary value of US$500,000 for developing the service. It was in this year that Josh Riedel joined the company, developing the first version of the program in January, 2011. He added hash tag providing the facility to discover and find each picture. It was in the same year that the company had also collected an amount of US$7 million valuing it at around US$25 million. It was in April, 2012 that the first version of Instagram was released. However, it was viewed that due to a lack of employees and funds to improve Instagram, the service was sold at US$1 billion to Facebook in cash and in stock (Geron, 2012; Hui, 2012). Reason for Growth/Decline The current features of Instagram can be considered to be the primary reason behind its rapid growth. Instagram is amongst those apps that provides seamless social integration to well-known social networking sites such as Facebook, Tweeter, Flickr and Tumbler. The sim ple interface can also be determined as another prime reason behind the success of the social service. Though there are numerous photo sharing apps available however Instagram is simple and it also provides digital edit options which make it separate from others. It is worth mentioning that though Instagram offers the facility of sharing photos or video taken in other social websites, users can also share their photos on it which makes it a social network platform on its own (Stratmann, 2011; Sengupta et al., 2012). Future The future of a social networking site directly relies on the way innovation is made in it. In this context, it has been viewed that Instagram has been a... This essay stresses that Instagram is recognized to be amongst those social network based services that has flourished within a short period of time. Firstly, it is believed that the business model of the Instagram is comparatively simpler than any other form of social app available in the market. Instagram aims at providing a user-friendly experience to its users by adapting innovative ways or features. Secondly, Instagram can be used as a live coverage tool which provides an opportunity for any user to keep updated of the places where they are at. It is worth mentioning that Instagram also aims at improving it series of functionalities with the growing demand of its users and marketers. Marketers can use Instgarm to share the images or videos of their offered products or services to create significant consumer awareness which in turn can enable them to draw a diverse range of consumers. This report makes a conlusion that the social media vehicle i.e. Instagram has been in continuous discussion amid different social networking gurus since its launch for public use. It has been viewed that Instagram has largely been able to attract a huge extent of user base because of its simplicity and uniqueness. With reference to the above stated discussion, it can be affirmed that though Instagram is considerably new in the social networking market however if it keeps on following its innovative ways of making new changes in the app, this social media vehicle would be able to maintain its eminent position.

Tuesday, November 19, 2019

Ethnic History Essay Example | Topics and Well Written Essays - 750 words

Ethnic History - Essay Example For purposes of this brief response, this student will attempt to show the ways in which individuals from a Muslim background engage with and understand their ethnic history. Although the topics which will be represented will further help to shed a level of understanding on many of the ways in which current levels of trust and suspicion continue to exist with regards to the relations that individuals from an Islamic background and/or from the Middle East or North Africa share with regards to an interpretation of their own history. Firstly, when one begins to discuss an ethnic history, it is a means of understanding that necessarily divides groups into â€Å"us† vs. â€Å"them†. Such a construct is not necessarily bad; rather, it is just another way of seeking to provide a level of understanding for why the world has developed in the unique way that it is has. This â€Å"us† versus â€Å"them† attitude is especially useful in situations in which a colonizer of entity has been present. This is of course very much the case when it comes to many of the Islamic regions within North Africa and throughout the Middle East. In this way, trying to understand the way that a type of shared ethnic history has developed would not be complete without first trying to understand that indelible imprint that the period of European colonization and control affected on the collective ethnic memories of the subjugated people throughout the Middle East, North Africa and elsewhere in the Islamic Maghreb ( Leong et al 2013). After the collapse of the Ottoman Empire soon after the end of the First World War, European powers quickly exerted their influence throughout the remnants of the power vacuum that existed. What was unique about this situation as compared to what occurred elsewhere throughout Africa and Southeast Asia during the same period was the fact that many of these Islamic lands had recently transitioned away from the grip of the

Saturday, November 16, 2019

Pilchard Impact and Requirement Essay Example for Free

Pilchard Impact and Requirement Essay Pilchard or sardines are groups of small fishes which belong to the herring family. They are caught almost throughout the year especially in the night. Pilchards are rich in minerals and they are usually consumed in different ways. They are also referred to as low-value pelagic species. Pilchard and Tuna The introduction of tuna farming had a major impact on pilchard hunting simply because it was found to be a major source of food for the tuna. This resulted in an increase emphasis on pilchard research and farming. Pilchards are mostly used to feed carnivorous fishes such as tuna, trout and salmon. Pilchard farming requires marine scalefish fishers, not targeted for recreational purposes, provides feeds for predator species such as salmon, and tuna, fishing methods (use of small mesh and fishing done by night), and pilchard farming done in temperate waters. Pilchard farming is of great economic importance. About 20 pounds of pilchard is required to produce a pound of tuna, indicating a resource-intensive form of producing tuna and depleting the stock of small fishes. This will ultimately disrupt the aquatic ecosystem in that it will not only affect the fishes alone but marine mammals and seabirds directly or indirectly. Some documentation about the introduction of viral infection into the aquatic ecosystem has been documented. Several factors such as ecological integrity, social justice and status of the pilchard population must be maintained. Pilchard and Dolphins Dolphin swim license is indirectly related to pilchard in that pilchard is not farm for ecological purpose, and dolphin only feeds on them as an opportunistic predator. Dolphin feeding on pilchard will cause a major and drastic decrease in their population and subsequently leading to enormous financial loss. Conclusion Considering the immediate need for tuna fishes and the relationship between the fish and pilchard, the tuna license should be granted while licensing dolphin swim should not be allowed because of it the negative impact on the aquatic ecosystem, and associated financial loss. References Lopez, D. (2005). â€Å"Interaction between bottlenose dolphins and fish farms: could there be an economic impact†. Retrieved May 23, 2009 from http://www. thebdri. com/resources/downloads/ICES2005X10. pdf PIRSA Fisheries, (2009). â€Å"Sardine (Pilchard) fishery†. Commercial fishing Retrieved May 23, 2009 from http://www. pir. sa. gov. au/fisheries/commercial_fishing/sardine_pilchard_fishery Primary industries and resources, (2009). â€Å"Ecological assessment of the south Australian pilchard fishery†. South Australian fisheries management series. Retrieved May 22, 2009 from http://www. pir. sa. gov. au/__data/assets/pdf_file/0006/12858/sa_pilchard_submission. pdf Stuart, N. (2001). â€Å"Tuna farmers face fresh challenges†. Landline Retrieved May 23, 2009 from http://www. abc. net. au/landline/stories/s363097. htm

Thursday, November 14, 2019

How We Acquire Knowledge :: Education Educating Essays

How We Acquire Knowledge When I think about knowledge the first thing that comes to my mind is education. I believe that knowledge comes to people by their experiences in life. In other words, life is an instrument that leads me to gain knowledge. Many people consider that old people are wise because they have learned from good and bad experiences throughout their lives. Education requires work, dedication and faith to gain knowledge. We acquired knowledge through the guidance of from parents, role models, college/University teachers and life experiences. When we were little our parents had to guided us because we did not have the ability to live by ourselves. Sometimes, for some people, their parents taught them or they sent them to school to develop their knowledge. Parents helped their children to do their homework. They encouraged them to continue their early education. Parents help their children to build confidence in their life. A child with confidence is able to has a positive attitude in school. Also, help the child to be positive in his leaning. Many children have problems learning in school because parents do not give them support. Instead, they tell them that they are not good nothing. Also, parents help to build ways of learning at an early age. When we were, little we did not know how to study, how to read. Our parents found the best way to learn the basic education. As students, knowledge is very important to guide us to continuo our education. A way to acquire knowledge is to have a role model in our lives. In this society almost every child, adult and elder has o had has a hero in their lives. It is very important to have someone to admire because it helps to increase our interest in education and eventually it will lead us to gain knowledge. Role models make the students to feel positive that they will be able to fulfill their dreams. For example, I grew up in a Christian family. My role model since I was a little girl was Jesus. I wanted to be like him, and follow all his teachings. I knew that I could gain knowledge through his words. I know that most religions have a leader that most of the people follow. In schools, teachers can be role models. Many students want to be like their favorite teacher.

Monday, November 11, 2019

Nutrition and Body Essay

All macromolecules are essential to the body. One has to have the right amount of all of the macromolecules in order to be healthy. It is believed that high protein diets with carbohydrate restriction causes weight loss. However as a result of high protein diet, one damages his/her kidney which is responsible for filtering proteins from blood. In the article, Janine says, â€Å"If you eat too much proteins and not enough carbs you can ruin your kidneys forever.† I agree with Janine, one has to have enough carbohydrates. Carbohydrates are important in the body as they provide energy for short term storage. However if one does not have enough carbohydrates in his/her diet, it affects the brain. Glucose from carbs is the fuel that brain uses to produce energy that moves and motivates one therefore one has to have glucose in the body. Mitchell has this misunderstanding about carbs and fat. Mitchell thinks that if one cuts down on carbs, he/she is actually training the body to burn fat instead. Fats and carbohydrates are two different things. If one is gaining weight, that’s because of calories. The amount of calories one takes causes obesity. Obesity is linked with poor body image. A positive body image is maintained by eating foods that contain fewer calories in it. A person’s weight is affected by genetic inheritance, nutrition and physical activity. Perceived body size is affected by media, puberty, and peer groups. All these factors affect body weight and perceived body size. Metabolism refers to all chemical processes that go on continuously inside the body. The amount of kilojoules your body burns at any given time is affected by your metabolism. Thyroid gland located below the larynx produces thyroid hormone which controls metabolism, growth, body temperature, muscle strength and appetite. Homeostasis is the process used by the body to maintain a stable internal environment. Hormonal regulation of metabolism such as when blood sugar levels rise in the body, insulin is secreted by the pancreas to covert glucose into glycogen, and when sugar levels in blood fall, glucagon is secreted by the pancreas to convert glycogen into glucose. If people have high blood sugar, they get diabetes. If people have low blood sugars, they get headaches, hunger, pale skin etc. Maintaining a normal blood sugar level is very important in the body. In the article, Mitchell says, â€Å"I get pretty hungry and I was getting headaches.† I think it’s because of having low blood sugar level. Mitchell has high  insulin and less glucagon hormone in the body. The advice I would give to Mitchell is to stop dieting and eat healthy foods that contain fewer calories. Mitchell needs to have physical exercises, healthy foods and self-concept.

Saturday, November 9, 2019

Boutique Owner- Career Report

Running of a boutique is classified in the class of small business venture in fashion industry, and it is a dream to many people. The desire by many people to operate a boutique is motivated by the capability of individuals to apply managerial skills in operating small businesses. In addition, this is a very lucrative industry capable of bringing in a good income. However, management of a boutique business is not that easy due to the need of being up to date with ever changing fashions and tastes of customers.One main challenge is developing mission and vision statements in addition to application of good leadership and managerial skills. These factors support the fact that most of the accomplished boutique owners are people who are successful in the field of managing small businesses. This is achieved through application of personal traits such as determination, self driven motive, and enterprenual skills, basic of planning, management, and organizational skills. As a matter of fact , boutique business is a complex line of business where total management skills are required.In-depth knowledge on the running of the boutique and fashion statistics is very useful to any owner in order to make a meaningful progress. Boutique as a career requires the owner to employ other people who are capable and able to manage the business accordingly (White & Griffiths, 16). It also requires that the employees to perform their boutique work according to their past knowledge and experience. Therefore, workers or employees who have knowledge on the tactics that lead to improved performance play a very big role in operations of a boutique as a career. EducationAs a boutique owner it requires you to look for employees with knowledge as well as the skills of a boutique. Owning a boutique is not simple because one is required to have a substantial amount of start-up capital. This may force one to get a bank loan which should be paid regardless of whether the business succeeds or not. The failure or success depends on the management style of the owner. It is true to say that one can know the fate of a boutique business within the first few months or years. However, at the beginning losses are very high because of the initial investments and also extra expenditures of acquiring initial stock.At this early stage, one is expected to maintain high expectation through management of the losses as you focus on the profits generated in each transaction. But this only lasts for a period of time because once the business has stabilized, the expenditures becomes minimal creating a good source of income for the owner. Therefore, for a person to own a boutique future expectation that is the mission and the vision will be required. Managerial knowledge and the leadership of the employees is also another factor that determines the performance of the boutique.Owning a boutique needs a person who is open minded in matters pertaining to ideas regarding different boutique issues. T he business requires a well motivated individual who can use the combination of savoir-faire business skills and in depth the knowledge of the fashion retail industry to make profit. It requires a person to have the exact knowledge that is needed to ensure that a boutique is well managed. It needs leadership skills and management skills for a nice and effective boutique to be effective, planning should also be effective.Boutique deals with a wide range of fashion products for example sportswear, beachwear, novelty items, shoes, handbags accessories, and watches. In my case, a combination of the accessories and the novelty items, watches, shoes, handbags make my career as an owner of a boutique. Training This business requires one to have an education background which is specific on the knowledge of issues relating to fashion. One is required to have a Bachelor Degree in Business Administration Fashion Retailing or Marketing as well as management is of essence when operating a boutiq ue.Masters in Business Administration is an added advantage since it attracts investors in form of partners as they may have a greater trust in your management capability. Experience also applies in addition to the education background. This includes an extensive experience in fashion retail industry in a variety of positions from different levels of retail sales associated with exact experiences as a retail store manager. In boutique ownership career, risk taking personality is very important and solid business backgrounds such as marketing, accounting, sales, management and knowledge of the fashion are critical requirements.Other important requirements in connection with retail market place including trends and forecasts, flexible multitasking capabilities, excellent time management and communication skills in depth are important (Style career). Training focuses on the management and leadership qualities required in operations of the boutique. Tactics on customer response is also important during the training; the trainees are provided with a wide range of knowledge of handling different positions in the boutique business.Salary range My salary range is $100,000-$150,000 pa. The range is however not fixed as it can fluctuate depending on the level of profitability. Being a fashion industry, the knowledge of current trends in the market will promise one an upper limit income. Future trends Many successful businesses start small and build up to larger ones through expansion. Being a small business owner has been my dream for me. I do not regret why I chose a boutique business as my career since I have seen fruits of my labor.I am looking forward to building a large business empire by opening up boutique outlets which are at the proximity of my customers. I will even remain sensitive to the needs of my customers in addition to allowing them to make requests for the kind of products they would like me to stock for them. This I believe will give me a mileage ahea d of my competitors. Works Cited Style career, Breaking Into and Succeeding as a Boutique Owner. Viewed on 11 July 2010 from http://www. stylecareer. com/boutique. shtml White, N and Griffiths, I. The Fashion Busines

Thursday, November 7, 2019

Juvenile Death penalty essays

Juvenile Death penalty essays Are Juveniles too young and underdeveloped physically and mentally to be sentenced to death for the murders they commit? Or do they really know what the thoughts are going through their head and the consequences for the actions they take regarding the thoughts they are thinking? Could it be the genes they were born with made them commit the crimes, or it was that they grew up in poverty and had no other choice but to become criminals? With all these reasons and excuses should they still be sentenced to the death penalty for crimes committed by minors under the age of 18, and in some states 21 years of age? Thirty-nine out of the fifty states in America authorize the death penalty, out of those thirty-eight only twenty-three allow offenders who commit murder under the age of eighteen be sentenced to the death penalty. The minimum age for the death penalty varies from state to state. Alabama, Arizona, Arkansas, Delaware, Idaho, Kentucky, Louisiana, Mississippi, Nevada, Oklahoma, Pennsylvania, South Carolina, Utah and Virginia all have a minimum age of sixteen to be sentenced to death. The states with the minimum age of seventeen are Florida, Georgia, New Hampshire, North Carolina and Texas. In Connecticut, New York and North Carolina all offenders sixteen years of age and older are tried as adults. All suspects seventeen years of age and above are tried as adults in Georgia, Illinois, Louisiana, Massachusetts, Michigan, New Hampshire, South Carolina, Texas and Wisconsin. (DPIC) The first known execution of a juvenile was Thomas Graunger, from Plymouth Colony, Massachusetts back in 1642. A total of 365 people have been executed for juvenile crimes since 1642, 20,000 Americans have been executed since 1608. Only twenty-two of those executions have been made after the reinstatement of the death penalty in 1976. In the 1990s the annual rate went to a consistent 2-3 percent of all sentences, despite the dramatic in...

Tuesday, November 5, 2019

What Freezing Point Depression Is and How It Works

What Freezing Point Depression Is and How It Works Freezing point depression occurs when the freezing point of a liquid is lowered or depressed by adding another compound to it. The solution has a lower freezing point than that of the pure solvent. Freezing Point Depression Examples For example, the freezing point of seawater is lower than that of pure water. The freezing point of water to which antifreeze has been added is lower than that of pure water. The freezing point of vodka is lower than that of pure water. Vodka and other high-proof alcoholic beverages typically dont freeze in a home freezer. Yet, the freezing point is higher than that of pure ethanol (-173.5Â °F or -114.1Â °C). Vodka may be considered a solution of ethanol (solute) in water (solvent). When considering freezing point depression, look at the freezing point of the solvent. Colligative Properties of Matter Freezing point depression is a colligative property of matter. Colligative properties depend on the number of particles present, not on the type of particles or their mass. So, for example, if both calcium chloride (CaCl2) and sodium chloride (NaCl) completely dissolve in water, the calcium chloride would lower the freezing point more than the sodium chloride because it would produce three particles (one calcium ion and two chloride ions), while the sodium chloride would only produce two particles (one sodium and one chloride ion). Freezing Point Depression Formula Freezing point depression can be calculated using the Clausius-Clapeyron equation and Raoults law. In a dilute ideal solution, the freezing point is: Freezing Pointtotal Freezing Pointsolvent - ΔTf where ΔTf molality * Kf * i Kf cryoscopic constant (1.86Â °C kg/mol for the freezing point of water) i Vant Hoff factor Freezing Point Depression in Everyday Life Freezing point depression has interesting and useful applications. When salt is put on an icy road, the salt mixes with a small amount of liquid water to prevent melting ice from re-freezing. If you mix salt and ice in a bowl or bag, the same process makes the ice colder, which means it can be used for making ice cream. Freezing point depression also explains why vodka doesnt freeze in a freezer.

Saturday, November 2, 2019

International Marketing Essay Example | Topics and Well Written Essays - 3000 words

International Marketing - Essay Example Product and product line The company deals with consumer product goods. Its consumer product ranges from beauty products to household care products. Beauty products includes skincare products-creams, lotions, perfumes; hair care products- hair oil, shampoos, conditioner; Household care products includes packaged food, detergent powder and liquid, dish washer and toilet papers. The company has been investing a good amount of money in innovations and in Research and Development department. The company plans to expand into Central American country because of the growing opportunity and to create a global presence for itself. Therefore the product that the company would export is packaged food or so called ready to eat food. The reason for choosing this product is that Central America has a tremendous growth opportunity in the retail food segment especially for ready to eat foods. The company can export its packaged food items and try to capture a reasonable market share in the retail fo od segment. Packaged food items would include breakfast’s cereals, fresh fruits and vegetables, dairy products and snack foods. Proposed Export Country The country where the company should export is Central America. The reason for choosing Central America is that the country is experiencing a growth in the consumer products and it would sound profitable for the company to invest in a growing economy. The Central America includes seven states and they are United States, Dominican Republic, Costa Rica, Guatemala, El Salvador, Nicaragua and Honduras. There is a huge opportunity in the consumer product category especially in the ready food products. The company product line includes packaged foods; therefore it would help the company to expand its business in Central America. But the country has a preference for US products and the importers also prefer doing business with the exporters from US and consider them reliable and trustworthy. The US product has a better brand image th an the local products in Central America (Food Export Association, 2011). The company can take this challenge as an opportunity and let the consumers of Central America experience a different brand, a brand from Hong Kong. The demographics of Central America states that the total population of the country is about 41,739,000 out of which Guatemala comprising the highest population of about 14,027,000 and least population with 307000 in Belize. Spanish is the dominant language of the country and official language in six countries. The culture of Central America is said to be rich despite of its small geographic area. Central America has a diverse culture especially in El Salvador, Honduras and Guatemala (Moving to Central America, 2011). The retail sector of Central America is expanding rapidly; the hypermarkets and the supermarkets are expanding into multiple markets in the region. The local touch is important for the people of Central America as they find it personal and reliable. The consumer products have been forecasted to have a positive growth rate especially for ready foods such as breakfast cereals, snack food, pancake mix, dairy products to name a few (Food Export Association, 2011). Entry strategy When a company plans to enter the international market, it is essential for a company to choose an entry strategy in